Graphic
Type, layout, illustration and print.
Designing with AI without losing your voice
Generators are fast at making something. Your job is still deciding what's right. A working method for keeping taste in the loop.
Midjourney
Image generator known for strong aesthetic defaults, style control and painterly or cinematic results.
Variable fonts, explained for people who ship
One file, every weight and width in between. What variable fonts actually change for performance, responsive type and motion.
Adobe Firefly
Adobe's generative models for images, vectors and video, built into Photoshop, Illustrator and the Firefly web app.
The Futur
Brand strategy, logo design, pricing and the business side of being a designer.
FLUX
Family of image models from Black Forest Labs, with strong prompt following and openly available versions.
Stable Diffusion
Open-weight image models from Stability AI that you can run locally and customise with your own training.
Check hierarchy with the squint test
Blur your eyes at the layout. Whatever you still see first is what readers will see first.
Writing a design case study people finish reading
Hiring managers skim. Structure your case study so the skim tells the whole story and the detail rewards anyone who stays.
Review type at its real size
Zoomed-in canvases lie. Check body text on the actual device before you sign off.
Ideogram
Image generator that handles readable text inside images well, useful for posters and typographic concepts.
Grids are a decision, not a default
Twelve columns is a starting point, not a style. How to derive a grid from your content so layouts feel intentional.
Clean your SVGs before you ship them
Run exported SVGs through SVGO or SVGOMG to strip editor junk and shrink the file.
Recraft
Generates vector graphics and brand-consistent images, with style sets you can reuse across a project.
Inkscape
Free, open-source vector editor for illustration, icons, diagrams and anything that should scale cleanly.