Vauxhall just removed the flag from its griffin partly because fine detail turns to mush when a logo is lit up. Screens, app icons and signage do the same thing to your marks.
- Place the logo in white on a near-black background.
- Add a soft outer glow and a small blur, around 2–4 px at 64 px wide.
- Shrink it to 32 px and step back from the screen.
- If any shape merges with its neighbour, thicken it, open the gap or drop the detail.
Keep this glowing version in your brand files. It's a useful stress test for every future revision.
Sources
Further reading from Dezeen. Read the original for full detail.
